Marijuana culture's high holiday, known as 4/20, falls this year on Easter Sunday, as well as the last day of Passover, meaning cannabis fans can celebrate in some unusual ways, including an “Easter nug hunt” in Los Angeles, kosher-style THC gummies in New York and a “blaze and praise” drag brunch in Portland, Oregon. “It seemed appropriate with egg prices today that we'd be searching for something else,” said Brett Davis, who runs the marijuana tour company Weed Bus Los Angeles and organized the “Easter nug hunt.” Here’s a look at 4/20’s history and how it's being celebrated this year: Why 4/20? The origins of the date, and the term “420” generally, were long murky.