NEW YORK--(BUSINESS WIRE)--Jun 17, 2025-- Comcast Advertising, the advertising division of Comcast, today unveiled an array of new performance-driven offerings across its portfolio to equip brands of all sizes with advanced measurement and attribution tools that demonstrate the clear impact of TV advertising throughout the marketing funnel. This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20250616280384/en/ Television has long been used as an effective centerpiece of advertisers’ media strategies, but in the social media era of ‘last click’ attribution and immediate reporting, TV does not always get the credit it deserves for influencing action and driving sales.