LEXINGTON, Ky.--(BUSINESS WIRE)--Aug 20, 2025-- Merchant, a global operating company providing growth capital, strategic resources, and support to independent financial services firms, today announced a strategic partnership with Meridian Wealth Management, LLC, a rapidly growing fiduciary RIA with over $4.2 billion (as of 06/30/25) in assets under management with nine offices in six U.S. states and serving clients nationwide. Founded in 2010 by Greg Couch, Meridian has established itself as a destination firm for both clients and advisor talent. With multi-custodial flexibility and a comprehensive suite of services—from investment management and estate planning to retirement consulting and financial planning, Meridian serves a broad base of high-net-worth families, institutional investors, and nonprofit organizations.